Ep 21: The Serious Mistakes That Gun Stores Make

If you’re still running your gun store like an “old boys club”, your business is on the rocks! With the firearm's industry expanding at a breakneck speed and a new variety of shooters coming into the picture, you need to take a hard look at the way you're dealing with things.

In this episode of The Tactical Entrepreneur podcast, Steve would like to draw your attention to the common errors that firearms retailers are making to impact their bottom line, negatively. Your customers will keep coming back to your store once you figure out how to treat them like family. Steve has made it possible with Sheepdog Firearms and is here to give you some practical guidance on how you take your business to the next level. Tune in to hear your host deliver some “pure gold” on today’s show.

What You Will Learn:

• Why you must stop accepting the status quo in your gun business.
• What kind of layout in gun stores can engage customers and promote sales.
• How you make a long-term relationship with your customer.
• And much more!

Favorite Quote:

“If you take care of the customer, the customer will take care of you.”

-          Steve Schabacker

How To Get Involved:

Steve Schabacker is the co-founder of Sheepdog Firearms and an entrepreneur, bestselling author, and marketer. Between his business and his content, Steve is educating firearm owners and armed professionals and setting a new standard for shops and training centers in the industry.

You can visit Sheepdog Firearms online or reach out directly to Steve at sschabacker@outlook.com.

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