Ep 23: Why Innovation Matters

In this episode of The Tactical Entrepreneur podcast, Steve talks about why innovation matters, the importance of customer experience, caring about your people, innovating in your industry, knowing what your customers want, giving them a better experience, making it easier for them to buy, and more.

What You Will Learn:

• Why trying different things make such a difference.
• What you can do differently.
• What difference can you make for people and the industry.
• Why you have to keep trying and how to overcome failures.
• And much more!

Favorite Quote:

“Business is not about selling boxes and selling products, it's really about creating an experience. And in even more than that, it's about creating a trade. It's about finding the customers that you resonate with, that resonate with you.”

   - Steve Schabacker

How To Get Involved:

Steve Schabacker is the co-founder of Sheepdog Firearms and an entrepreneur, bestselling author, and marketer. Between his business and his content, Steve is educating firearm owners and armed professionals and setting a new standard for shops and training centers in the industry.

You can visit Sheepdog Firearms online or reach out directly to Steve at sschabacker@outlook.com.

Check out this podcast on Apple Podcasts - don’t forget to subscribe, rate, and review!