Season 2

EP 62: 8 Small Business Marketing Mistakes That Can Be Fatal
March 22, 2023

EP 62: 8 Small Business Marketing Mistakes That Can Be Fatal

In this episode of The Tactical Entrepreneur podcast, Steve talks about  Business marketing mistakes that can be fatal:  treating your marketing as an expense, instead of an investment. not having written a fully worked-out marketing plan...
EP 61: Thriving in a Time of Uncertainty
March 8, 2023

EP 61: Thriving in a Time of Uncertainty

In this episode of The Tactical Entrepreneur podcast, Steve talks about making sure that your cash flow is on point, focusing on the customers that you have, taking advantage of competition pulling back, and being intelligent with the possible cuts...
EP 60: The One Question Every Entrepreneur Needs to Ask Themselves
Feb. 15, 2023

EP 60: The One Question Every Entrepreneur Needs to Ask Themselves

In this episode of The Tactical Entrepreneur podcast, Steve talks about the questions entrepreneurs should ask themselves before starting a business, being clear about what you want, and much more.   “Take the time, figure out what it is you...
EP 59: 7 Marketing Trends in 2023 You Need Now.
Jan. 25, 2023

EP 59: 7 Marketing Trends in 2023 You Need Now.

In this episode of The Tactical Entrepreneur podcast, Steve talks about influencer marketing, short videos, social media as a customer service tool, mobile optimization, live experience marketing, and organic marketing.   “So definitely be...
EP 58: Have You Created a Business or Simply a Job For Yourself
Jan. 11, 2023

EP 58: Have You Created a Business or Simply a Job For Yourself

In this episode of The Tactical Entrepreneur podcast, Steve talks about testing if you have a job or a business, dividing and teaching your workload to other people, what your endgame should look like and so much more.   “If you have to...
EP 57: 5 Great Ways To Increase Your Business Revenue
Dec. 29, 2022

EP 57: 5 Great Ways To Increase Your Business Revenue

In this episode of The Tactical Entrepreneur podcast, Steve talks about 5 great ways to increase your business revenue, get more customers, encourage existing customers to be repeat buyers, add new products, take advantage of sales channels, and...
EP 56: The 6 Biggest Challenges to Small Businesses in 2023
Dec. 15, 2022

EP 56: The 6 Biggest Challenges to Small Businesses in 2023

In this episode of The Tactical Entrepreneur podcast, Steve talks about the 5 things you must do when communicating with your customers: be responsive, set some clear expectations, meet your Customers where they are, leverage technology, and go above...
EP 55: The 5 things you must do when Communicating with your Customers
Dec. 8, 2022

EP 55: The 5 things you must do when Communicating with your Customers

In this episode of The Tactical Entrepreneur podcast, Steve talks about the 5 things you must do when communicating with your customers: be responsive, set some clear expectations, meet your Customers where they are, leverage technology, and go above...
EP 54: Grow Your Email List and Social Media at the same time
Nov. 29, 2022

EP 54: Grow Your Email List and Social Media at the same time

In this episode of The Tactical Entrepreneur podcast, Steve talks about things to do to grow your Instagram, grow your Facebook, grow any other social media that you use, and most importantly, grow your email list with people that will actually become...
EP 53: 5 Tips to Help you Crush the Holiday Sales Season
Nov. 18, 2022

EP 53: 5 Tips to Help you Crush the Holiday Sales Season

In this episode of The Tactical Entrepreneur podcast, Steve talks about 5 tips to help you crush the holiday sales season. Make a plan. Be aggressive. Mix things up. Harness the power of social media. Keep pushing. “Make a plan, work the plan, and...
EP 52: The 6 Keys to Building the value of your Business
Nov. 2, 2022

EP 52: The 6 Keys to Building the value of your Business

In this episode of The Tactical Entrepreneur podcast, Steve talks about the 6 keys to building the value of your business. You need to work on your business and not just in your business. Document everything. Build your tribe. Don't overlook the...